NYC Transit Authority Graphics Standards Manual

Imagine finding a set of brand guidelines designed by the great Massimo Vignelli. Apparently this first edition designed in 1970 for Unimark was discovered in a locker under some gym clothes! The manual has been kindly made available by the collective efforts of Niko Skourtis, Jesse Reed, Hamish Smyth. To view the full set of guidelines and why wouldn't you?! headover to standardsmanual.com Thanks for sharing guys.

Vignelli Forever

Apologies for the lack of recent posts but after a busy period at the studio I had some well deserved family time in Majorca, Spain. Now fully refreshed and ready for some new challenges including taking up the pencil once more, shall keep you posted on how this turns out.

I'm a big fan of Anthony Dart's work and love these posters dedicated to the legend that is Massimo Vignelli. The posters are based on five phrases to live by (by the great man himself). For the other four in the series visit Anthony's behance page. Great work.

Bob Noorda

Bob Noorda (1927-2010), was an internationally known graphic designer who helped introduce a Modernist look to advertising posters, corporate logos and in the 1960s along with Massimo Vignelli, the entire New York City subway system. Noorda took his Bauhaus training and created beautiful work for Pirelli, Olivetti and Alpha Romeo before founding Unimark in 1965 with Vignelli. Unimark were credited for awakening the corporate world to Modernist design thinking and for using distinctive type and images to create a consistent brand identity. His legacy lies with designs for the underground rail maps for Milan, New York and Sao Paulo that still remain today. A true legend of modernism.