Mind Design
Mind Design is an independent East London based graphic design studio founded in 1999 by RCA graduate Holger Jacobs. They work across all media and have some fantastic work on their website including this identity for Russell Marsh Casting. As the company casts models for the fashion industry the identity is based on the golden section, the most perfect and beautiful of proportions. Various line patterns used on the stationery relate to the golden section and the overlapping lines create different densities and join perfectly at the edges of each format. Fantastic idea and beautifully crafted I love it.
Mind Design is an independent East London based graphic design studio founded in 1999 by RCA graduate Holger Jacobs. They work across all media and have some fantastic work on their website including this identity for Russell Marsh Casting. As the company casts models for the fashion industry the identity is based on the golden section, the most perfect and beautiful of proportions. Various line patterns used on the stationery relate to the golden section and the overlapping lines create different densities and join perfectly at the edges of each format. Fantastic idea and beautifully crafted I love it.
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