10.9.10

Swiss Graphic Design

I have just taken receipt of the above and it is an absolutely must for anyone interested in the International Style. Richard Hollis' in-depth and passionate research into the subject really shines through and he explains the origins of how it started in Russia, Germany and the Netherlands in the 1920s before it found a firm foothold in Switzerland. They organized text and images into geometrical grids and developed the modernist graphic language into 'Neue Grafik' or 'Swiss' style.

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