Zurich 2012

George Strouzas a design student from Athens, Greece has created this fantastic branding project of a fictional Olympic games based in Zurich, Switzerland. It is really interesting to see George's thought process and he has clearly taken all the key ingredients of Swiss design; grid, helvetica and geometric shapes to produce an interesting visual identity. I love the idea of the four sets of walking legs from each corner of the globe making up the logo. For the full Swiss experience check out George's behance.

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